Title 3.2

A commercial media institution shall determine, without prejudice to the provisions laid down by or pursuant to this Act, the form and content of the…

A commercial media institution shall make at least the following information regarding the media institution easily, directly and permanently…

Advertising and teleshopping messages, sponsored programme offerings and product placement shall be recognisable as such.

A commercial media institution that includes advertising or teleshopping messages in its programme offering is affiliated with the Dutch Advertising…

Advertising and teleshopping spots shall be clearly distinguishable from the other parts of the programme service by acoustic, visual or spatial…

The programme offering on a programme channel shall consist of advertising or teleshopping spots for no more than twenty percent of the time slots…

In the programme schedule of a programme channel, blocks of teleshopping messages shall last for at least fifteen minutes without interruption.

Advertising or teleshopping messages shall only be included in programmes if they do not detract from the integrity, the character or the coherence…

In the following programmes, advertising or teleshopping messages shall be included no more than once per scheduled thirty-minute time slot:

In television programmes consisting of the coverage of an event, advertising or teleshopping spots shall only be inserted during the customary breaks…

By way of derogation from Articles 3.8 and 3.11, a television programme channel may be provided that:

Programme content shall only be sponsored if the editorial statute, as referred to in Article 3.5, paragraph 2, contains safeguards for the editorial…

In the case of sponsored programme offerings, it shall be clearly stated for the information of the public that the programme offering is sponsored…

In sponsored programme content, it is permitted to:

Article 3.16, paragraphs 1 up to and including 3, shall apply mutatis mutandis if an institution other than those referred to in the definition of…

In the case of a programme offering that consists of a report or a representation of an event that is not primarily intended to be broadcast as a…

Product placement in programme offerings is permitted, with the exception of news and current affairs programmes, consumer affairs programmes…

Product placement is only permitted if the editorial statute, as referred to in Article 3.5, paragraph 2, contains safeguards for the editorial…

Article 3.19b, paragraph 4, shall not apply to programme offerings containing product placement that have not been produced or commissioned by the…

On a television programme channel, the programme supply shall consist of European productions within the meaning of Article 1 of the European…

On a television programme channel, the programme offer shall consist of at least ten per cent of the duration of productions as referred to in…

Independent production is defined as programme content that has not been produced by:

For the application of Articles 3.20 up to and including 3.22, programme offerings shall be disregarded that:

On a television programme channel, the programme offering consists of at least forty per cent of original Dutch or Frisian language productions.

Rules may be laid down by general administrative measure (algemene maatregel van bestuur) regarding the subtitling of television programmes, whereby…

No films shall be included in the programme offering outside the periods agreed upon with the rights holders.

A commercial media institution shall annually report to the Commissariaat regarding the measures it takes to further develop the accessibility of its…

Articles 3.8, 3.9, paragraphs 1 and 3, 3.10, paragraph 2, 3.11 up to and including 3.14, and 3.19 up to and including 3.26 shall not apply to…